With over 25 years of demonstrated global industry experience, Embassy Global can offer a variety of highly unique and industry specific strategic marketing services. Each of our strategic marketing service programs is custom designed for individual Client needs, and maximum ROI for lead possible spend. Our global award-winning strategic marketing services include, though are not limited to:
Development and implementation of strategic plans, marketing plans and budgets, by region, country, product, or end-use application
Identification of cost savings potential and associated negotiations and implementations
Identification of highest ROI marketing channels for planned new product launches
Identification of new industry M&A prospects for Client evaluation
Identification of new industry in-house talent availability for Client evaluation
Introduction of Clients to new industry specific pre-qualified prospective end customers, including onsite visits and meetings, as well as brokering strategic alliances, joint ventures, longer-term private-label deals and OEM agreements
New product launch plan development, including competitive analysis, target applications, markets and key customers
Product line rationale, justifications and estimated market share data for specific technology types
Analyses of potential competitive end-of-life (EOL) product acquisitions and related feasibility and related estimated market share data
Strategic market analysis, including ROI assessments and Voice of the Customer studies, as needed to identify true market position
Sales channel analyses for profitability; new rep prospect evaluation; facilitation of new Client introductions to qualified sales reps and partner prospects.
Branding and image improvement or refinement strategies, by regional recommendation and campaign assessments.
Support of global parent company and divisional/regional branding efforts